6 Best BigCommerce SEO Experts for Store Scaling

Hiring for BigCommerce SEO means finding someone who understands both the platform’s native architecture and the revenue mechanics behind an e-commerce store, and that is a narrower search than most founders expect. The six vetted specialists below have been matched with brands for exactly that combination of platform fluency and commercial focus. Here is who they are and the kind of work each does best.

How We Selected These BigCommerce SEO Experts

Every expert here has passed our multi-stage vetting. That includes skills assessments specific to their discipline, structured reference checks with past clients or employers, and a review of actual campaign outcomes. We do not list anyone on self-reported credentials alone. Verification comes first, before any profile is published or matched.

Meet the Top BigCommerce SEO Experts in the United States

J.P. Sheridan

image of J.P Sheridan

SEO Strategy / Interim CMO / Head of Growth

Seventeen-plus years in digital marketing have put J.P. at the intersection of senior SEO strategy and revenue leadership, which matters when a BigCommerce store needs more than keyword fixes. His approach is built around data, translating organic visibility into bottom-line impact rather than traffic vanity metrics. He works well with e-commerce, SaaS, and fintech brands that want someone to own the full growth picture instead of a single channel. Founders who need a fractional hire will find his strategic range useful, similar to what a fractional SEO director brings to larger engagements.


Marcus Genzlinger

image of Marcus Genzlinger

SEO / General Growth Marketing / Strategy

Marcus brings 21 years of digital marketing depth across Fortune 500 companies, SMBs, and startups. That breadth shows in how he structures SEO inside larger marketing systems rather than treating it as a standalone lever. Comfortable with CRMs, CMSs, automation, and paid and earned media, he can run an SEO audit on a BigCommerce store while accounting for how organic connects to the rest of the stack. His work spans automotive, real estate, hospitality, and non-profit sectors, which makes him a practical choice for brands that want search tied to broader business goals.


Matthew Silverman

image of Matthew Silverman

SEO / Digital Marketing

Matthew approaches digital marketing with a fiduciary mindset, orienting toward the client’s genuine best interest rather than billable scope. With close to 20 years across agencies, in-house brands, and startups, he has a grounded, no-fluff view of what actually moves organic performance for e-commerce. His client mix spans fintech, B2B lead generation, medical, and healthcare. That makes him a good match for BigCommerce stores in regulated or technically complex categories where generic playbooks tend to underdeliver.


Michael Delicio

image of Michael Delicio

SEO / SEM / Strategy

Michael’s 16-plus years in digital marketing have been shaped by senior executive roles that held him accountable for revenue, not just organic traffic. His command of SEO, PPC, and content marketing helps BigCommerce merchants who run paid and organic in parallel and need both aligned without channel conflicts. He has worked across fashion, healthcare, and e-commerce, and his focus on revenue over isolated metrics makes him a practical hire for stores at a growth inflection point. Teams wanting to extend his paid work will find it complements a decision to hire an AdWords specialist for dedicated PPC execution.


Brodie Clark

image of Brody Clark

Independent E-commerce SEO Consultant

Working independently, Brodie has spent more than eight years focused on technical SEO at scale. He has hands-on experience with the architectural challenges BigCommerce stores tend to face, from crawl budget and faceted navigation to URL parameter handling and structured data. Because he operates without an agency layer, clients work directly with him from day one rather than being handed to junior staff after the pitch. He suits businesses that have hit a technical ceiling on organic growth and need a specialist to diagnose and fix it.


Nick LeRoy

image of Nick LeRoy.

Independent SEO Consultant

Complex site migrations are where Nick’s 10-plus years in SEO show most, the kind of project where one mistake can erase years of organic equity in a matter of weeks. For brands moving to BigCommerce from another platform, or replatforming away from it, his migration experience is directly relevant to protecting rankings through a period of high technical risk. His enterprise background also means he is comfortable inside organizations with multiple stakeholders, internal dev teams, and layered approvals. Brands that need creative support alongside their SEO investment may also want to hire a creative strategist for paid social.

How to Choose the Right BigCommerce SEO Expert for Your Store

Start by naming the constraint. A store losing rankings after a theme change or a botched migration needs someone with technical and replatforming experience; a store with clean architecture but thin category pages needs a content-led hire. The two are rarely the same person, so matching the specialist to the actual bottleneck saves months.

Ask how a candidate has handled BigCommerce specifics like faceted navigation, URL parameters, and structured data, since these behave differently than they do on Shopify or Magento. If you run paid alongside organic, favor someone who can keep the two aligned rather than working in isolation. And if your store is scaling fast, weigh whether you need a project specialist or someone who can operate at a strategic, cross-channel level.

Our Simple Engagement Process

Working with a matched BigCommerce SEO expert starts with a two-minute brief describing your store’s current state, goals, and timeline. A GrowTal matchmaker then schedules a short call to sharpen the scope and clarify whether you need technical depth, content-driven growth, migration support, or a broader strategic engagement. Within 48 hours you receive a shortlist of two to five vetted candidates, each pre-screened against your requirements. From there you move into a risk-free pilot sprint with fast onboarding, so you can validate fit through real work before committing to anything longer.

The GrowTal Advantage

The logo of GrowTal

Every expert has been skills-tested and reference-checked before you ever see their name, so you are not sorting through unverified profiles or relying on platform ratings. Engagements are flexible by design, whether hourly, part-time, or full-time depending on what the work requires, with no hidden fees baked into the structure. Coverage spans all core marketing disciplines, so if your BigCommerce work surfaces adjacent needs in paid search, content, CRO, or email, matched experts are available there too. And if the first match is not right, your rematch is free.

Conclusion

The six experts profiled here span a real range, from enterprise migration strategy and technical architecture to full-funnel growth leadership and cross-channel work. Which one makes sense depends on where your store’s organic growth is actually constrained. A crawlability problem calls for a different profile than a content gap or a migration risk. Our matchmaking is built to make that distinction quickly and put the right person in front of you fast. When you are ready to move, Hire vetted experts through GrowTal!

Frequently Asked Questions

What makes a BigCommerce SEO expert different from a general e-commerce SEO consultant?

BigCommerce has platform-specific technical traits, from its URL structures and faceted navigation behavior to crawl budget implications and native app integrations, that differ meaningfully from Shopify, Magento, or custom builds. An expert with hands-on BigCommerce experience can diagnose those issues faster and implement fixes within the platform’s constraints, rather than recommending changes that are incompatible with how BigCommerce handles indexing and rendering.

How quickly can GrowTal match us with a vetted BigCommerce SEO expert?

After you submit a brief and complete a short matchmaking call to refine scope, we deliver a shortlist of two to five vetted candidates within 48 hours. Onboarding is designed to be fast, so a pilot sprint can begin quickly rather than weeks after first contact.

Can we hire BigCommerce SEO experts on a part-time or project basis, or is full-time the only option?

We support flexible structures, including hourly, part-time, and full-time, depending on the scope and stage of the work. A technical audit or migration might be scoped as a fixed engagement, while ongoing optimization typically runs part-time. There are no hidden fees tied to the model.

What happens if the first matched expert is not the right fit for our store?

You get a free rematch if the initial placement does not meet your needs. The matchmaking call is built to reduce that risk by aligning on scope, working style, and technical requirements before candidates are shortlisted. If the fit is off after the pilot sprint, a new match is started at no additional cost.

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